STRAW: Timeless Aesthetic in Clean Sustainable Designs


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Aylin Kanginnadhi’s love for making bags ignites the thought of pioneering STRAW THE LABEL. Each of her bags accentuates the functional usage, perfect for active-modern women. Minimalist colors, designs, shapes and material give many beautiful options for any types of occasion.

What’s even better, STRAW only uses high quality of leather material derived from the export production, the surplus leather, treated into beautiful bags, making it one of the most sustainable leather production around. Using excess leather material from the export industry, STRAW THE LABEL produce in very small batches of not more than ten item per style and replenishes stock this way too. “By maximizing this material, I did not leave many traces to the environment,” Aylin explained.

The entire twelve modern-minimalist models for this season is easy to fall for, with four different colors such as black, grey tan and camel, but our favorites are the Ali Bucket, Aria Backpack, Carryal Tote bag, Basic Tote Bag, and the Roll Clutch.

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Initially theSTRAW bags are only displayed in THE STRAW HUT Kitchen and Bar. But by popular demand, STRAW is now available in some fashion outlets in Seminyak and also through on sites selling hand-made products Etsy, Instagram, and their website, www.strawthelabel.com. In the last two years, STRAW has shipped to not just to Indonesia, but also to Korea, Thailand, Singapore, Malaysia, Australia, USA, UK, Germany and France.

Stockists:
THE STRAW HUT CAFÉ | Jalan Saridewi 7, Oberoi, Seminyak – Bali 80361
OLENKA | Jalan Kayu Aya, Seminyak – Bali 80361
CAVE & COVE | Jalan Raya Seminyak, Kuta – Bali 80361
JEWEL ROCKS/ HOMEMATE | Jalan Petitenget No. 1A, Kuta Utara – Bali 80361
www.strawthelabel.com
www.etsy.com/shop/strawthelabel
www.bobobobo.com



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